Ford Races to Win Over Pickup Fans With F-150 Lightning

Ford Races to Win Over Pickup Fans With F-150 Lightning

Ford Races to Win Over Pickup Fans With F-150 Lightning

Ford has a lot riding on the electric version of its best-selling F-150 pickup truck. WSJ’s Nora Eckert visited Ford’s Experience Center outside Detroit for an exclusive ride in the F-150 Lightning to see how the auto maker aims to win over both early adopters and more of its gas pickup drivers. Illustration: Reshad Malekzai/WSJ

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Wall Street Journal

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